Real Estate Agent Listing Marketing To Your Contacts Checklist

Use the Real Estate Agent Listing Marketing To Your Contacts Checklist when marketing your new listing to your existing contacts. This is a great way to stay in touch with your contacts (especially your advocates), demonstrate your expertise and success and get your new listing sold quickly and easily.

  • At a minimum, go through your contacts tagged as “Buyer Prospect” in Highrise and see if this new listing is a good match for them. This counts as one of your touches.
    • Call them if it is a good match.
      • I will be adding a sample script for this in a future update.
    • Usually, it will not be a good match. Email them asking them if they know of anyone that it might be a good fit for if it is not a good fit for them.
      • I will be adding a sample email template for this to add to AutoHotKey in a future update.
  • Go through your other contacts (especially those that have larger than typical sphere’s of influence) and ask for help by letting them know about it and asking them if they know of anyone looking for that type of property.
    • I will be adding a sample email template for this to add to AutoHotKey in a future update.
  • Use your social media contacts by posting a message (on a regular basis) about the property.
    • You may also want to send direct messages to some of your key contacts that are more likely to know or come into contact with someone that is a good fit.
    • I will be adding a sample message templates for this to add to AutoHotKey in a future update.

Alternatives

  • Some agents will send out postcards or letters with their new listings to their entire contact database.
  • Some agents will do a voice broadcast to their buyer’s list to let them know about a new listing.
  • Some agents will do an email blast to their buyer’s list to let them know about a new listing.

Related Resources to Real Estate Agent Listing Marketing To Your Contacts Checklist

Back: Real Estate Agent Listing Marketing To Other Real Estate Agents Checklist
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