Use the Real Estate Agent Listing Syndication Checklist when you have a new listing and you want to set it up to be syndicated out to the most popular real estate websites to maximize exposure.
- Login into Postlets to create an ad to run on CraigsList
- I usually run the CraigsList ad at this point too and then keep it active by using the “renew” ad feature on CraigsList to keep it active on CraigsList.
- IMPORTANT NOTE: The Postlets ad is just one type of ad that I run for the property. I run other, very different ads as well which I cover in other checklists like the Real Estate Agent Classified Ads To Find Buyer Clients Checklist.
- On Step #6 of creating your Postlets ad, you will be given the option to syndicate the property to other websites under the section Automated Syndication. I usually keep ALL selected to maximize the marketing exposure for my seller clients. That will syndicate out to:
- If you are a member of the National Association of Realtors® there is an option when entering your home into IRES (not Postlets) to have your listing syndicated to Realtor.com at that time.
- As an alternative some real estate agents use ListHub as a service for doing this.
- As of August, 2015 we use our local MLS to do the syndication automatically.